Skoda to Make Final Decision on U.S. Entry Next Year: Report
Automaker is evaluating a potential strategy for the U.S. market
We know Skoda has been thinking of entering the U.S market, and now it appears the company wants to settle the matter sooner rather than later. The Czech automaker will make a final decision on whether or not to enter the U.S. next year, according to a new report.
"During the next year, we want to have the question of North America decided for us," Skoda CEO Bernhard Maier told German newspaper Handelsblatt, reports WardsAuto.
"When we talk about our plans until 2025, then you cannot leave out one of the most important car markets in the world," Maier said. "Therefore, we examine under what conditions and with what cars the entrance to the U.S. market would be possible."
As we reported earlier, Skoda has already filed patents in the U.S. for three vehicle names, including the Superb sedan, Octavia hatchback, and the Yeti crossover. In the past, the automaker had focused on expanding its presence in Europe and China, but now the automaker wants to reach out to many new markets.
Skoda, which is owned by Volkswagen Group, will expand to Iran, Singapore, and South Korea within the next 12 months. Currently, the Czech automaker sells cars in 102 countries, but by 2025, Skoda plans to be in 120 different markets around the world.
The news couldn't come at a better time, as Skoda experienced its best first-year sales in its history. It delivered 569,400 cars through June, up 4.6 percent compared to the same time period a year ago. The automaker is currently in the middle of expanding its CUV lineup. It will launch a large, seven-seat Kodiaq CUV at the Paris auto show this September, and a successor to the Yeti small CUV is also on its way. Although we love crossovers on our shores, it's still unclear which models Skoda will bring out in a potential U.S. market play.