Scion’s long-awaited subcompact crossover makes its concept debut at the 2015 Los Angeles auto show. Both its name — C-HR — and its design closely mimic the Toyota C-HR concept already revealed in Europe. The use of the Scion brand for American shores recalls the way the Toyota GT86 sports coupe was rechristened as the Scion FR-S.
Perhaps unsurprisingly, the Scion C-HR concept looks just like Toyota’s European version. Riding high on 21-inch wheels, the C-HR has a blacked-out roof with a coupe-like curve, echoing the so-called reverse baseball-cap look of the Mini Coupe. Swept-back headlights extend from the flat nose onto the flared front fenders. Out back, boomerang-shaped taillights bookend a concave tail. The car’s name stands for “Compact size and High Ride height.”
The car rides on the TNGA (Toyota New Global Architecture) modular platform that’s also used for the 2016 Toyota Prius. It will compete with subcompact crossovers like the Nissan Juke, Honda HR-V, Jeep Renegade, Mazda CX-3, and Chevrolet Trax. Outlining its market positioning, Scion says the car’s name is intended for “the young urban creatives who inspired the design.” The company says that customers it surveyed find most modern crossovers “too boring” and wanted a car “that sparked emotion.”
The C-HR will be Scion’s first-ever crossover and follows the launch of the new iA subcompact sedan and the iM compact hatchback. Scion says that other mechanical details and equipment information will be announced closer to the car’s on-sale date next year. A production version of the Scion C-HR is slated to be introduced early in 2016.