Usually associated with men handing out candy and grandma and grandpa’s vacation-mobiles, conversion vans have gotten a bad reputation over the years. With its new Viano Vision Pearl concept, Mercedes-Benz wants to show that the conversion van can take the luxury of a private yacht to the land.
Based off of the European-spec Viano midsize van, the Viano Vision Peal concept sports a full white/grey leather interior in lieu of crushed blue velvet, wood flooring instead of orange shag carpet, brushed aluminum trim replacing stick-on wood paneling, and electro-chromatically variable window tint for inducing privacy (and mood) without the need of curtains or a dimmer knob.
Unlike vans of yore, which often resembled bachelor pads on wheels, the Mercedes Vianio Vision Pearl is inspired by modern sporting yachts where the journey is the experience for the van’s six-passengers. The Viano offers onboard W-LAN connectivity for business-types on the road.
“We want to show what can be done with the Viano. The Viano Vision Pearl is not merely a functional van, but also a stylishly designed living space,” said Volker Mornhinweg, Head of Mercedes-Benz Vans, in a press release. “We have created a vehicle which combines generous spaciousness with an impressive design. Anybody who attaches importance to stress-free and at the same time stylish travel will find that the Viano Vision Pearl is the ideal companion. The interior design and technical features make the Viano Vision Pearl the S-Class among vans.”
When it comes to music the Viano Vision Pearl doesn’t disappoint its custom van forebears. The Stereo8 has been upgraded with “BeoSound Viano,” a 1320 watt Bang & Olufsen sound system (the S-Class has 1200 watts, for those keeping score) sporting 18 speakers residing in custom-built enclosures ensuring the techno music stays inside the raver van instead of bleeding outside and becoming noise pollution.
The exterior of the Vianio Vision Pearl show has received upgrades as well — it features Mercedes’ first use of “magno pearl grey,” a matte, pebble-grey color, on one of its vans. The front fascia wears a minor facelift, thanks in part to the addition of integrated LED daytime running lamps.
Mercedes will showcase the Viano Vision Pearl at the Frankfurt Motor Show in September.