Land Rover to Build Discovery Sport in Brazil
Jaguar Land Rover's new plant in Brazil will build the new Discovery Sport the British automaker announced this week. Jaguar Land Rover has also just opened a new engine plant in the U.K. that will supply four-cylinders for the new XE sedan.
The Discovery Sport will be one of the first models built at the automaker's Itatiaia, Brazil plant when it opens in 2016. The new facility, which starts construction by the end of this year, will be the automaker's first wholly-owned manufacturing plant outside the U.K. It will supplement Discovery Sport production at Land Rover's main plant in Halewood, England, where the SUV has already been rolling off the line since mid-October. By early 2015, the Discovery Sport will go on sale in 170 markets around the world.
The Brazil plant will help Land Rover expand its presence across the globe. To make sure of this, the plant will receive a cash injection of $750 million by the end of 2020 to support production of a number of models. It will be able to build 24,000 vehicles a year just for Brazil, where Jaguar has become the nation's fastest growing luxury brand.
Jaguar Land Rover is also strengthening its manufacturing operations in its home country. A new engine plant opened in Wolverhampton, West Midlands, England just this week. This plant will produce the automaker's new Ingenium engine family starting early next year with a 2.0-liter diesel that is destined for the Jaguar XE. The plant will also produce the company's next generation of four-cylinder gas engines.
Along with its operations in Brazil and the U.K., Jaguar Land Rover has recently expanded manufacturing in China through a joint venture. Rumors also suggest that Jaguar is also looking to build a plant in the U.S. in the near future.