Giles Taylor, Designer of Jaguar XJ and XK, Promoted to Rolls-Royce Design Chief

Giles Taylor was once famous for turning the Jaguar XJ into the swoopy masterpiece it is today, but he moved from Jaguar to Rolls-Royce last spring to start a career as Rolls’ chief exterior designer. Taylor must have been successful: he’s recently been promoted to Design Director for the iconic British brand.
Taylor moved from Jaguar to Rolls-Royce in 2011, capping a 14-year run with the British luxury automaker. Before that, he spent five years as an exterior designer for Peugeot Citroen; during that time, he was credited with turning the dull, boxy Citroen ZX hatchback into the funky Xsara hatch.
During his 14 years at Jaguar–the latter of which he spent as chief designer–Taylor worked on projects like the XJ, XK, and XF. Along with design director Ian Callum, Taylor is credited with the 2009 redesign of the Jaguar XJ. That car switched from a boxy, four-headlight design to a bold, swoopy one–the first major change of shape in the XJ’s roughly 45-year history. While the idea was controversial, the XJ’s final shape was well received.With the switch to Rolls-Royce, Taylor’s focus changed to the Ghost and Phantom. The latter was lightly refreshed earlier this year with a tweaked front end; the latter took a Red Dot design award in 2010.
With this promotion, Taylor is now in charge of all interior and exterior designs for both the Ghost and Phantom, as well as future models to come out of the ultra-luxurious carmaker’s factories. He replaces Ian Cameron, who was appointed head of Rolls-Royce design in 1999 and oversaw the launches of the Phantom and Ghost models. Cameron will stay with the BMW Group as brand ambassador for BMW Group Classic until he retires in spring 2013.
Source: Rolls-Royce