2010 BMW 750Li xDrive Sedan

It's amazing to me how many different ways buyers can order a 7-series and still come up with an identical price tag. Our Four Seasons 750Li was equipped with virtually every option, save for the deluxe rear seating, all-wheel-drive, and the M sport package. Total price? $103,420. This 750Li's options are limited to the all-wheel-drive, premium audio package, cold weather package, and the M sport pack. Total price? Roughly a thousand dollars less than our example.

I think I have to tip my hat in favor of this example. Sure, it may not have the nifty rear- or side-view cameras, the privacy-instilling window screens, or other doodads -- but if you're really looking for something that's fun to flog, you need to opt for the sport pack. The larger wheels don't compromise ride quality all that much, but the handling does feel sharper and more refined than that of our Four Seasons car. BMW also seems to have considerably improved the throttle response -- there's still a bit of lag from the twin-turbo V-8, but tip-in no longer seems to be an all-or-nothing affair.

These tweaks -- options or not -- have me completely smitten for a car I previously was only impressed with. You can have it your way -- but before you buy, give that sport package a serious try.

Evan McCausland, Web Producer

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