It's amazing how quickly Kia has gone from a cheap brand to a value brand. Instead of just getting a very inexpensive car with good warranty, Kia owners now get a very competitive vehicle with desirable features standard and a price that's attractive. The Kia Soul is a perfect example of this transformation.
With a base price below $18,600, Kia manages to build a vehicle that offers a lot of interior space, Bluetooth, iPod connectivity (which actually works well), stability control, an automatic transmission, and a sunroof. Both inside and out, the surfaces are interesting to look at, and there are a variety of good colors to inject a little life in the dashboard where so many economy cars look dreadfully boring.
A base Kia Soul starts under $14,000 and still gives you the funky styling and versatile interior. It's certainly worth a look if you're in the market for an urban runabout that stands out from the crowd a bit.
Phil Floraday, Senior Online Editor