Report: De Tomaso Deauville Production Rights Sold to China

De Tomaso is one of those storied brands that always seems to just be struggling, often falling in and out of the public’s eye. De Tomaso recently burst back on the scene during February’s Geneva Motor Show with a four-door crossover dubbed the SLC and then renamed the Deauville, which also spurred rumors of a new Pantera. That was the last we heard from the company, but new reports suggest De Tomaso has apparently licensed production rights of the Deauville to a Chinese manufacturer for about $19.4 million.

Cars UK reports that after seeking funding from a few other investment partners, De Tomaso has arranged to sell the Deauville’s production rights to NAC, a Chinese automaker that’s allegedly the sister firm of SAIC. Ironic, considering SAIC is General Motors’ manufacturing partner in China, and the Deauville concept shown at Geneva seemed to liberally raid the GM parts bin.

De Tomaso initially planned on selling up to 3000 Deauvilles per year at $115,000 a pop. There’s no word if those goals remain intact, or if any Deauvilles built by NAC will be sold outside the Chinese market. Regardless, De Tomaso can line its coffers with just under $20 million — whether or not that’s enough to develop a rumored Pantera revival or not remains to be seen.

Source: Cars UK