Maybach Given New Life by Aston Martin?

According to a Financial Times report, Aston Martin may build a new Maybach sedan in exchange for engine technology from Daimler, the company that owns the Maybach and Mercedes-Benz brands. At the 2009 Geneva show, Aston Martin showed a Lagonda concept vehicle that rode on a modified Mercedes-Benz GL platform.

When asked for comment on the supposed deal by Reuters, a Daimler official said: “There is no cooperation deal with Aston Martin. We are often in talks about various topics, such as the donating technology for the Lagonda show car.”  Aston Martin could not be reached for comment by Reuters.

Any potential deal would revolve around Aston Martin’s specific knowledge of building very limited production runs of vehicles and Daimler’s more advanced engine programs. Maybach has found it difficult to sell more than a few hundred cars each year since the brand was revived in 2002. Aston Martin, which was sold to a consortium of investors by Ford in 2007, uses V-12 and V-8 engines that have been derived from Ford or Jaguar engines. Aston needs to update its engine portfolio to meet upcoming emissions regulations and remain competitive with other brands that use more sophisticated engines.

A report by German magazine Auto Zeitung goes the furthest and claims Daimler has even commissioned Aston to create a model of a new Maybach that would utilize Aston Martin parts. If the report is true, we could see the concept Maybach as early as the 2011 Frankfurt auto show next fall.

Would  Maybach really sell more cars if they had some connection to Aston Martin? Aston Martin would certainly benefit from Daimler’s engine technology, but is it a fair trade? Let us know in the comments below.

Source: Automotive News (subscription required), Financial Times, Auto Zeitung


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