Kia’s Future In Hybrids and EVs

Talking with two of the guys who know best.

Kia debuted two new hybrids at the 2016 Chicago Auto Show, the Niro and the plug-in Optima hybrid. They’re two of the four alt-powertrains Kia promised to have in place by this year—the other two are the Soul EV and standard Optima hybrid—with about a half dozen more on the way, debuting by 2020. We sat down with Michael Sprague, COO for Kia Motors America, and Orth Hedrick, the automaker’s vice president of product planning, to talk about how Kia sees its future in EVs, hybrids, and other alternative powertrains.

2017 Kia Niro Hybrid front three quarter

2015 kia soul ev rear three quarters charging 02

2017 Kia Optima Plug In Hybrid rear three quarter 01

2017 Kia Niro Hybrid rear three quarter


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