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Kia Forte Koup Mud Bogger Is a Return to the Days of the Dune Buggy

The perfect Kia for the beach.

With the majority of off-road vehicles for sale today being hugely capable, Moab-ready specials, it’s harder to find fun and casual off-roaders these days. Kia hopes to change this with a new concept Forte Koup for SEMA that hearkens back to days when dune buggies and baja bugs ruled.

According to Kia, the rough-and-ready Forte Koup “represents the adventurous American South,” and is prepped to take on serious terrain. To kick things off, Kia gave the little coupe a four-inch suspension lift, allowing the fitment of chunky 28-inch off-road tires. Massive riveted fender flares and modified side skirts were added as well to make room for the aggressive rubber. A white front bumper bar is color-matched to the white off-road wheels.

Inspired by dune buggies of the past, the Mud Bogger features a panoramic retractable vinyl roof that allows for a classic open-air off-road experience. Inside, durable Line-X coating is applied in place of carpets makes for worry-free maintenance for when your shoes are a little muddy. Two bright-red Sparco Evo II race seats keep occupants stable during high-speed desert pre-running, and a specialized hand-built rollcage keeps the cabin structural when things turn upside-down.

The Korean automakers seem to be on an off-road kick, with Kia also showing a Sorento off-roader and sister-company Hyundai teasing a pair of off-road Hyundai Tucsons ahead of SEMA earlier this month.

The Kia Forte Koup Mud Bogger makes its official debut at the SEMA show in Las Vegas next week.

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