It’s official. Ken Block, skateboarding mogul-turned-rally (and YouTube) sensation, is joining Ford’s World Rally Championship team for 2010.
“I am stoked to be rallying in a Ford,” said Block. “From the days of the 1970s Escorts to the Group B RS200 to the modern-day Focus and now the Fiesta, Ford just does an excellent job at rally and I couldn’t be happier to now be part of this amazing heritage.”
By switching from Subaru to Ford, Block now has a global stage to hone his rally skills. In addition to campaigning a Fiesta in the 2010 Rally America and X Games competition, Block will also pilot a Focus in the 2010 FIA WRC series.
Neither party is discussing the specifics of the deal, but earlier reports indicated Block would compete in half of the 2010 WRC series, and make a full run at the title in 2011 — just in time for Ford to promote its all-new 2011 Focus.
We wish Ken all the best, and also hope his presence in WRC improves the sport’s coverage in our corner of the world…