Working with several platforms facilitated by current technology, Hyundai has launched its “Driveway Decision Maker” virtual configurator for its line of 2013 Elantra models. Visitors can pick their model and color of choice, including the bread and butter sedan, the stylish coupe, and the sporty and practical Elantra GT 5-door, then “drive” the car to their home address to see what it would look like in their driveway. You can then share the snapshot of your new virtual car in front of your house (or apartment) on Facebook, Twitter or Pinterest. Finally, visitors can enter a sweepstakes for a chance to turn their virtual car into a real one.
If you’re interested, you can go to the site www.pickmyelantra.com, choose your desired model and color, enter your address, and take your Hyundai Elantra on a virtual drive to your home. We tried it ourselves, and after a minute or two of the configurator crunching our data, we were driving our Elantra through cyberspace, and into our (virtual) driveway. The site uses Google Maps and Street View to enable the program. The configurator requires a flash-enabled browser. Check out the YouTube video below to get an idea of how it works.