Hyundai’s Assurance promotion may offer peace of mind through a return program and a monthly rebate payment, but it’s just received a new twist: It will guarantee you one low gas price for an entire year.
Hyundai’s new Assurance Gas Lock program is extremely similar to Chrysler’s “Let’s Refuel America” program, as it guarantees a set gas price for one year. Assurance Gas Lock allows new Hyundai buyers to purchase gas at a guaranteed $1.49 for one year. As gas prices are hovering around $2.60 nationally and are predicted to go up with summer demand, this could save consumersmore than$1.00 per gallon purchased.
“Our research shows that nearly 40 percent of potential new car buyers are staying out of the market specifically due to uncertainty around future gas prices,” said John Krafcik, CEO and president of Hyundai Motor America.
“Hyundai Assurance is a unique platform because it enables us to partner with consumers in ways that address their immediate concerns,” said Joel Ewanick, vice president of Hyundai Marketing.
The Assurance Gas Lock program is available on the Accent (except base model), Tiburon, Elantra, Elantra Touring, Entourage, Sonata, Azera, Santa Fe, Tucson, and Veracruz. Most of these models are also eligible for the new governments CARS (Consumer Assistance to Recycle and Save) vouchers, valued from $3500 to $4500.
Chrysler’s “Let’s Refuel America” program proved to be successful by luringmore than17,000 new buyers into showrooms, and Hyundai is hoping Gas Lock will have a similar effect.