In celebration of National Collector Car Appreciation Day, Hagerty Classic Car Magazine — affiliated with the insurer — will give a Detroit-area gas station a 1950s makeover for a day. More important, for one day only, the gas station will let classic car drivers fill up for the price of gas when their car was new.
This Friday, July 11, Hagerty will transform the Mobil gas station on Woodward Avenue in Birmingham, Michigan, so it resembles “the full service experience from a bygone automotive era.” Attendants dressed in period-correct outfits will wash windows, serve classic car owners coffee and donuts, and fill the tank for a cost that’s based on how much gas cost in the year the owner’s car was made. That means Hagerty will let some drivers fill up for as little as 25 cents per gallon.
Of course, you don’t have to drive your own classic car to enjoy the event. Hagerty will have a 1964.5 Ford Mustang, a 1969 Chevrolet Camaro SS, and a 1930 Ford Model A on display. And to further the throwback feeling, a jukebox at the gas station will play hits from the 1950s and 1960s.
The retro-transformed gas station will be in operation from 7 a.m. through 10 a.m. on Friday, July 11, at 36101 Woodward Avenue in Birmingham, Michigan.
The U.S. Senate designated the first National Collector Car Appreciation Day in 2010. The annual event is sponsored by the SEMA Action Network; the group encourages companies and fans to celebrate classic and collectible cars on the day each year.