In a mea culpa to C-Max hybrid buyers that purchased the vehicle on the promise of 47 mpg, Ford is mailing checks to approximately 32,000 customers that purchased the car before adjusted EPA figures were released in August. According to a report from Automotive News, Buyers will receive a check for $550, and lessees will get a check in the amount of $325.
The Ford C-Max was initially reported to get 47 mpg city and highway, and 47 mpg combined. In marketing and advertising, it was reported to achieve better fuel economy than its chief marketplace rival, the Toyota Prius V, which got 44 mpg city and 40 mpg highway, for a combined figure of 42 mpg. Ford is still claiming a combined figure of 43 mpg for the C-Max, with the adjusted figures being a claimed 45 mpg city and 40 mpg highway. The Fusion Hybrid’s official EPA figures remain 47/47.
Many customers are upset with what they consider a “bait and switch” paying an up-front premium over other models such as the Focus or Escape expecting a high 40 mpg average. According to the EPA consumer site www.fueleconomy.gov, C-Max owners are reporting an average fuel economy of 39.2 mpg.
Ford is reportedly making revisions to the 2014 C-Max’s powertrain to increase fuel economy, but official EPA figures for the 2014 model have not yet been released.