Feature Flick: BMW and GM Ring in the Holidays

It’s that time of year again – automakers are all releasing holiday-themed commercials. Mercedes-Benz already showed how it likes to make holiday cookies, and now BMW and GM are getting in on the holiday video action.

BMW and GM have very different approaches to their holiday commercials. BMW follows the same formula Mercedes used – a hot car lapping a race track while doing something vaguely holiday related. In this case, BMW grabs four members of a Swiss a cappella group and DTM driver Martin Tomczyk for a ride around a race track in a new BMW M135i. The group then begins singing Jingle Bells as Tomczyk drifts the hatchback around the track.

GM went for a more traditional approach with its holiday commercial in which robots and employees dressed as elves box and wrap up a toy Camaro. The box is then given to Santa Claus, who promptly gets into a 2012 Chevrolet Camaro SS 45th Anniversary Edition Convertible to deliver the gift.

Which holiday commercial did you like best? The one from BMW, GM, or Mercedes-Benz? Let us know what you think in the comments below.

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Source: BMW, GM via YouTube

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