After less than four years on the market, the Acura ZDX crossover will be eliminated from the automaker’s portfolio after the 2013 model year.
Acura confirmed the ZDX’s demise today, while simultaneously announcing a few slight revisions to the controversial crossover for the 2013 model year. Stylists finally stripped the ZDX of its clunky, beak-like grille in favor of a more slender shape, in keeping with that used on the new ILX, RDX, and revised TL sedan. Front and rear bumpers also receive a few tweaks, as does the interior, which sports new trim finish and an optional “high-contrast” color scheme.
If you’ve been mulling the purchase of a new ZDX, then the 2013 model’s amended price/ content structure may come as good news. While the 2012 model is offered in three grades and starts at $47,015 (including destination), the 2013 ZDX is available in only one guise, and carries a base price of $51,815. Power still comes from a 3.7-liter V-6, which is again mated to a six-speed automatic transmission and Acura’s signature torque-vectoring SH-AWD all-wheel-drive system.
Is that a price hike? Sure – but you do get a little more bang for the buck. Standard features now include items previously relegated to the Technology and Advanced Packages, including perforated Milano leather seating, navigation, a Panasonic ELS surround sound audio system, adaptive cruise control, lane departure warning, and forward collision warning systems. Adding that content to a 2012 ZDX boosts its sticker price to $57,565 meaning the 2013 ZDX is roughly $6000 less expensive than a comparably equipped 2012 model.
Will that discount alone be enough to lure customers behind the wheel? That remains to be seen. Although Acura has always admitted the ZDX is something of a niche player, its sales volumes haven’t been that impressive. After selling 79 examples in 2009 due to a late market introduction, Acura moved 14,975 examples in 2010. ZDX volumes grew in 2011, but only by 1.1 percent. The ZDX has fared even worse in 2012: through September, only 642 ZDXs have found new homes, which represents a 47.6-percent drop year-over-year.