BMW Teases Pininfarina-Styled Gran Lusso Coupe Concept

A German gran turismo with Italian style.

These cryptic sketches are our first glimpse at the new BMW Gran Lusso Coupe concept, a project created in partnership with Italian design house Pininfarina for the upcoming 2013 Villa d’Este Concours d’Elegance.

BMW’s release says only that the Gran Lusso Coupe is an “elaborate creation” and an “automotive personality brimming with character.” That said, we expect it to be a large, lavish two-door gran turismo. No mention of an underlying platform is given, but BMW does note the concept is powered by a V-12, sparking rumors of 7 Series underpinnings, along with flashbacks of the seductive 8 Series coupe.

We’re promised the Gran Lusso will exhibit “Italian exclusivity and modern finesse,” along with “classic BMW proportions” including a long hood, short overhangs, and a set-back greenhouse. Although BMW says it strives to work with other design studios in order to encourage new design ideas within its own styling rank-and-file, the automaker says the Gran Lusso Coupe will remain a one-off prototype.

Although this is BMW’s first venture at working with Pininfarina for a Villa d’Este concept car, it isn’t the first time the automaker partnered with an Italian design firm to create a show car for the Concours venue. In 2012, it worked with Zagato to create a unique coupe built atop Z4 mechanicals. The two collaborated later that year to build a matching roadster version, which debuted at the Pebble Beach Concours d’Elegance.

Source: BMW


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2013 BMW 6-Series

2013 BMW 6-Series

MSRP $76,000 640 i Gran Coupe


19 City / 28 Hwy

Horse Power:

230 @ 6500


200 @ 2750