In accordance with the ambitious U.S. five-year plans for the Alfa Romeo brand recently by Fiat-Chrysler Automobiles, Chrysler has now announced where the initial group of 86 North American Alfa Romeo dealers will open. Of the 84 locations in the U.S. spanning 33 states and the four in Canada, all of these Alfa Romeo dealers will build off of existing Fiat and Maserati dealers, with the highest concentrations in California, Texas, and Florida.
This first batch of Alfa franchises will start off selling the 2015 Alfa Romeo 4C sports coupe, which is supposed to go on sale this month in a limited run of Launch Edition models (pictured above). These 500 special models, which are expected to start around $70,000, enjoy a few upgrades over the standard car like HID headlights, a carbon fiber rear spoiler, and a stiffer suspension with performance shocks. After Alfa Romeo sells out of these 4C Launch Editions, the standard Alfa Romeo 4C will start rolling out to dealers. Alfa Romeo previously said it expects this to happen by fall 2014.
In order to maintain the distinction between the “premium” Alfa Romeo brand and the downmarket Fiat brand with which it will share a space in many cases, these Alfa Romeo dealers will have a separate staff. Both sales and technical employees will go through training specifically for Alfa Romeo models like the 4C, as Chrysler is expecting this car, and other upcoming Alfa models, to draw from a more upmarket pool of customers.
Alfa Romeo will announce additional franchises later this year, and eventually Chrysler hopes to have a network of 300 Alfa Romeo dealers in North America. Between 2015 and 2018, the brand will be launching a whole range of models in the U.S., with the first being a mid-size, rear-wheel-drive sedan expected to arrive in the second half of 2015. This lineup should also include an SUV and another sports car model above the Alfa Romeo 4C.
Check out the full list of North American Alfa Romeo dealers below, and stay tuned for more news about this Italian brand’s return to the U.S. market.
FIAT of Huntsville, dba Alfa Romeo of Huntsville, Huntsville, Ala.
Landers FIAT, dba Landers Alfa Romeo, Benton, Ark.
FIAT of Fayetteville, dba Alfa Romeo of Fayetteville, Fayetteville, Ark.
Larry H. Miller FIAT Tucson, dba Larry H. Miller Alfa Romeo Tucson, Tucson, Ariz.
FIAT of Scottsdale, dba Alfa Romeo of Scottsdale, Scottsdale, Ariz.
FIAT of Burlingame, dba Alfa Romeo of Burlingame, Burlingame, Calif.
FIAT of Bakersfield, dba Alfa Romeo of Bakersfield, Bakersfield, Calif.
McKevitt FIAT, dba McKevitt Alfa Romeo, Berkeley, Calif.
Premier FIAT of Fremont, dba Premier Alfa Romeo of Fremont, Newark, Calif.
Orange Coast FIAT, dba Orange Coast Alfa Romeo, Costa Mesa, Calif.
Santa Monica FIAT, dba Santa Monica Alfa Romeo, Santa Monica, Calif.
FIAT of Los Angeles, dba Alfa Romeo of Los Angeles, Los Angeles, Calif.
Kearny Mesa FIAT, dba Kearny Mesa Alfa Romeo, San Diego, Calif.
Walter’s FIAT, dba Walter’s Alfa Romeo, Riverside, Calif.
Mossy FIAT, dba Mossy Alfa Romeo, National City, Calif.
FIAT of San Francisco (San Francisco Motors), dba Alfa Romeo of San Francisco, San Francisco, Calif.
Maserati of Walnut Creek, dba Alfa Romeo of Walnut Creek, Walnut Creek, Calif.
AutoNation FIAT North Denver, dba AutoNation Alfa Romeo North Denver, Northglenn, Colo.
FIAT of Fairfield County, dba Alfa Romeo of Fairfield County, Stamford, Conn.
Rick Case FIAT, dba Rick Case Alfa Romeo, Davie, Fla.
FIAT of North Miami, dba Alfa Romeo of North Miami, North Miami, Fla.
FIAT of Melbourne, dba Alfa Romeo of Melbourne, Melbourne, Fla.
FIAT of Pensacola, dba Alfa Romeo of Pensacola, Pensacola, Fla.
Sunset FIAT of Sarasota, dba Sunset Alfa Romeo of Sarasota, Sarasota, Fla.
FIAT of Winter Haven, dba Alfa Romeo of Winter Haven, Winter Haven, Fla.
FIAT of Orange Park, dba Alfa Romeo of Orange Park, Jacksonville, Fla.
Greenway FIAT of East Orlando, dba Greenway Alfa Romeo of East Orlando, East Orlando, Fla.
Fields FIAT, dba Fields Alfa Romeo, Orlando, Fla.
FIAT of Savannah, dba Alfa Romeo of Savannah, Savannah, Ga.
D&D FIAT, dba D&D Alfa Romeo, Davenport, Iowa
Billion FIAT, dba Billion Alfa Romeo, Clive, Iowa
FIAT of Chicago, dba Alfa Romeo of Chicago, Chicago, Ill.
Bettenhausen FIAT of Tinley Park, dba Bettenhausen Alfa Romeo of Tinley Park, Tinley Park, Ill.
FIAT of Metro East, dba Alfa Romeo of Metro East, Fairview Heights, Ill.
FIAT of Glenbrook, dba Alfa Romeo of Glenbrook, Fort Wayne, Ind.
Expressway FIAT of Evansville, dba Expressway Alfa Romeo of Evansville, Evansville, Ind.
Jake Sweeney FIAT, dba Jake Sweeney Alfa Romeo, Florence, Ky.
Landers FIAT, dba Landers Alfa Romeo, Shreveport, La.
Heritage FIAT, dba Heritage Alfa Romeo, Owings Mills, Md.
Criswell Maserati, dba Criswell Alfa Romeo, Germantown, Md.
Suburban FIAT, dba Suburban Alfa Romeo, Ann Arbor, Mich.
Fox FIAT, dba Fox Alfa Romeo, Traverse City, Mich.
Golling FIAT, dba Golling Alfa Romeo, Bloomfield Hills, Mich.
FIAT of Lakeside, dba Alfa Romeo of Lakeside, Macomb, Mich.
Zeigler FIAT of Grandville, dba Zeigler Alfa Romeo of Grandville, Grandville, Mich.
FIAT of Bloomington, dba Alfa Romeo of Bloomington, Bloomington, Minn.
Northtowne FIAT of Kansas City, dba Northtowne Alfa Romeo of Kansas City, Kansas City, Mo.
Hendrick FIAT of Cary, dba Hendrick Alfa Romeo of Cary, Cary, N.C.
FIAT of Omaha, dba Alfa Romeo of Omaha, Omaha, Neb.
FIAT of Maple Shade, dba Alfa Romeo of Maple Shade, Maple Shade, N.J.
Fullerton FIAT, dba Fullerton Alfa Romeo, Somerville, N.J.
FIAT of Las Vegas, dba Alfa Romeo of Las Vegas, Las Vegas, Nev.
Findlay FIAT, dba Findlay Alfa Romeo, Henderson, Nev.
FIAT of Larchmont, dba Alfa Romeo of Larchmont, Larchmont, N.Y.
Bob & Chuck Eddy FIAT, dba Bob & Chuck Eddy Alfa Romeo, Youngstown, Ohio
Yark FIAT, dba Yark Alfa Romeo, Toledo, Ohio
Bob-Boyd FIAT, dba Bob-Boyd Alfa Romeo, Columbus, Ohio
Bob Ross FIAT, dba Bob Ross Alfa Romeo, Centerville, Ohio
FIAT of Edmond, dba Alfa Romeo of Edmond, Edmond, Okla.
Baierl FIAT, dba Baierl Alfa Romeo, Wexford, Pa.
Benson FIAT, dba Benson Alfa Romeo, Greer, S.C.
Harper FIAT, dba Harper Alfa Romeo, Knoxville, Tenn.
FIAT of Austin, dba Alfa Romeo of Austin, Austin, Texas
Holt FIAT of Fort Worth, dba Holt Alfa Romeo of Fort Worth, Fort Worth, Texas
Northside FIAT, dba Northside Alfa Romeo, Spring, Texas
Randall Noe FIAT, dba Randall Noe Alfa Romeo, Tyler, Texas
Allen Samuels FIAT, dba Allen Samuels Alfa Romeo, Waco, Texas
FIAT of Corpus Christi, dba Alfa Romeo of Corpus Christi, Corpus Christi, Texas
Helfman FIAT, dba Helfman Alfa Romeo, Houston, Texas
Brown FIAT, dba Brown Alfa Romeo, Laredo, Texas
FIAT of McKinney, dba Alfa Romeo of McKinney, McKinney, Texas
Cavender FIAT, dba Cavender Alfa Romeo, Selma, Texas
Safford FIAT of Tysons Corner, dba Safford Alfa Romeo of Tysons Corner, Vienna, Va.
Safford FIAT of Fredericksburg, dba Safford Alfa Romeo of Fredericksburg, Fredericksburg, Va.
FIAT of Alexandria, dba Alfa Romeo of Alexandria, Alexandria, Va.
Pomoco FIAT of Newport News, dba Pomoco Alfa Romeo of Newport News, Newport News, Va.
Berlin City FIAT, dba Berlin City Alfa Romeo, Williston, Vt.
FIAT of Tacoma, dba Alfa Romeo of Tacoma, Tacoma, Wash.
Barton FIAT, dba Barton Alfa Romeo, Spokane, Wash.
Bergstrom Maserati, dba Bergstrom Alfa Romeo, Appleton, Wis.
Urse FIAT of Morgantown, dba Urse Alfa Romeo of Morgantown, Morgantown, W. Va.
Moses FIAT of St. Albans, dba Moses Alfa Romeo of St. Albans, St. Albans, W. Va.
FIAT of Vancouver, dba Alfa Romeo of Vancouver, Vancouver, B.C.
Maranello FIAT, dba Maranello Alfa Romeo, Vaughan, Ont.
LaSalle FIAT, dba LaSalle Alfa Romeo, LaSalle, Quebec
JD FIAT, dba JD Alfa Romeo, Boischatel, Quebec