2013 Hyundai Veloster Turbo Starts at $1600 More Than Standard Veloster

Hyundai’s about to move into the hot hatchback market with the introduction of its 2013 Veloster Turbo model, and we hear that the go-fast four-door will cost just $1600 more than a comparably equipped Veloster.

Hyundai CEO John Krafcik took to the corporate Twitter feed yesterday to drum up excitement about the upcoming 201-horsepower hatchback, revealing that “it’s just $1600 more than a comparably equipped non-Turbo” model.

Simple math would suggest that a base Turbo would start at $1600 more than a base Veloster, which means a starting price of $19,675 (including destination), but Hyundai confirmed that the resulting figure is a little low of reality. Instead, Krafcik’s number takes into account that the Turbo will come with leather seats, alloy wheels, and a body kit standard. There’s no word on the Veloster’s segment-first matte paint, although we anticipate it’ll be an option.

By our math, that means the Turbo will come with most (or all) of the options from the naturally aspirated Veloster’s Style Package as standard. Specify a 2012 Veloster with the Style Package and add Krafcik’s $1600 magic number, and you get $21,675–our best guess at the VelosterTurbo’s price.

We’ll know for sure if that number is right tomorrow, when Hyundai releases the car’s full specifications and options list, but in the meantime we can’t help but notice that at a theoretical $21,675, the Veloster Turbo undercuts its closest competitor, the Fiat 500 Abarth, by $1025. Even better, it undercuts the two-door hatch Volkswagen GTI by $3090.

Would this price push the funky Veloster any higher up your shopping list? Let us know.

Source: Hyundai via Twitter

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