NEWS: Video: Manhattan High Fashion Meets the 2014 Infiniti Q50

September 20, 2013
2014 Infiniti Q50 Zac Posen Side
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A pair of 2014 Infiniti Q50 sedans designed by high fashion designers Zac Posen and Thom Browne of Gilt.com were unveiled in Manhattan. With unique exterior and interior treatments, the Q50 sedans were customized according to each designers personal style.
Designed by Browne, the first Q50 features a chrome exterior. Inside, the designer's signature red, white, and blue stripe is present on the leather seats, steering wheel, and floor mats. A sterling silver shifter ring and matching luggage set finishes off the interior. A limited run solid silver personal card case featuring Browne's signature stripe is also included.
"In talking to Infiniti at the beginning and really learning their design philosophy, and that being very individual, very secure and confident in being an individual, that was how I approached this initially, and wanted to do something as conceptual as possible for making sure the customer saw something that was really unique and individual," Browne said.
The other Q50, designed by Posen, features a unique paint finish that starts with matte light silver at the front and fades to a high-gloss dark gray at the rear. Inside, Posen used various red velvet, shagreen, and leather materials for a red carpet feel. A matching limited edition leather ZAC smartphone clutch inspired by the Q50's infotainment technology.
"I was totally blown away when I saw it; the ombré-effect that we created [with the exterior paint], and set out to create, really worked as an object," Posen said. "That emphasized the movement and the shape of the car, which is what was most important to me."
Both high fashion 2014 Infiniti Q50 sedans are priced at $75,000 and are only available from gilt.com. Buyers will receive a $10,000 Gilt.com shopping credit, while a portion of the proceeds from the sales will go to St. Jude Children's Research Hospital.
2014 Infiniti Q50 Thom Browne Front Seats With Designer

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