Toyota Raises Prices $65-900 Across Almost All Models

Toyota has announced today that it will raises prices on all but five of its Toyota, Lexus, and Scion models for the remainder of the 2011 model year, starting this spring. However, the increases are small, ranging from only 0.4 to 2.2 percent.

According to Toyota spokesperson Greg Thome, the price change is simply a mid-model year price adjustment and has no relation to any production shut downs or shortages stemming from the recent disaster in Japan. The five models not affected by the new prices are the Toyota Tacoma and Yaris sedan, Lexus CT200h and LFA, and the Scion xB.

The overall average price increase is only 1.7 percent. The largest MSRP jump comes from the 2011 Toyota Sequoia, which sees prices raising a whopping $900 (2.2 percent) to $41,905 for the SR5 V8 and $42,530 for the Limited V8, both prices including the $975 destination fee. At a difference of only 0.4 percent ($65) is the 2011 Scion xD -- prices rise to $15,830 for the manual transmission and $16,630 for the automatic, with $720 destination included.

The new prices will begin showing up on window stickers in May of this year. Vehicles produced in North America starting May 1 (Toyota Avalon, Camry, Corolla, Highlander, Matrix, RAV4, Sienna, Sequoia, Tundra, and Venza, and Lexus RX350), will wear the new numbers; vehicles produced elsewhere will see the updated pricing for all cars that arrive at U.S. ports on or after May 1.

Source: Toyota

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