SRT Reveals New "Stryker" Logo for 2013 Viper

As the launch of the 2013 SRT Viper draws ever nearer, the folks at Chrysler’s in-house performance brand continue to issue teasers about its next-generation halo car. The latest update gives us a look at a small but symbolic piece of the car: its emblem.

For the past 20 years, the Viper’s logo has shared a common shape and subject (a snake, of course), but the design has evolved over time. The first-generation Viper’s emblem was nicknamed “Sneaky Pete” thanks to its conniving, smirking appearance. The second-generation emblem, used from 2003 through 2010, earned its “Fangs” nickname thanks to its prominent teeth. The third generation logo, which is officially known within Viper circles as “Stryker,” has its snake coiled, as if it’s ready to strike.

Thanks to a tight shroud of secrecy, little is known about the 2013 Viper, other than it will no longer be labeled as a Dodge vehicle. We expect a V-10 powerplant to return, perhaps displacing roughly 8.7 liters and producing about 650 hp. If so, that bests the 2010 Viper’s 8.3-liter V-10 by about 50 horsepower. Predictably, that power will be sent only to the rear wheels through a six-speed manual transmission.

A teaser image of the 2013 SRT Viper was issued earlier this year, although the shadowy sketch revealed little of the forthcoming vehicle. What we can tell is the Viper GTS’ signature double-bubble roof will likely continue, and headlamp assemblies will likely contain some sort of LED illumination. Ralph Gilles, president and CEO of the SRT brand, previously suggested the 2013 Viper’s styling was “inspired by a naked woman on a beach,” and that interior design was a high priority when crafting the new car. Expect SRT’s push to move upmarket to be hinged upon this latest Viper.

Expect more details to emerge shortly, as the 2013 SRT Viper should debut at the 2012 New York Auto Show in April. Expect the new car to go into production by the end of 2012 at Chrysler’s Conner Avenue plant in Detroit, Michigan.

Source: SRT

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