Who says you can't sell diesel to Americans?

#VW, #Jetta

It's a truism that Americans won't buy diesels. But Volkswagen, which now offers TDI engines in four different models, is proving that theory isn't necessarily true.

More than one in five VWs that rolled out of dealerships in March did so under diesel power. The individual model percentages were 15% for the Jetta, 44% for the Touareg SUV, and an astounding 58% for the Golf. (The new Passat, just now going on sale, also offers a TDI, and VW product planners expect a take rate similar to the Jetta's.)

Maybe there's hope for diesel in America after all.

Marilyn Brown
I have a 2006 Jetta TDI with 50,000 miles and we are considering selling it. The resale value is quite good at this time. Wil the cost of upkeep and extra cost for diesel be worth keeping it for the long haul?
STEVE
FROM WHAT IV BEEN READING VW'S NEXT DIESEL ENGINES FOR THE 2014 GOLF ECT.... IS ALL NEW TECHNOLOGY CANT WAIT TO SEE WHAT THEY BRING, IM HEARING 1.6 TDI /62MPG THATS KICKING SOME HYBRID BUTT BIG TIME, VW GIVE USA THE GTD ENGINE 170HP/260LBS HOW FUN!!!!!
tonkatoytruck
I love the idea of great gas mileage but I have the thought of having to maintain a vehicle that is so unreliable. Volkswagon has really dropped the ball here. I do not entirely blame them, it seems to be a problem with the entire company line (Porsche and Audi included). It is a shame because reliability used to be their strongest suit. It is a shame.
GTV6
My 2010 Golf GTI DSG has 28K miles. Flawless, Excellent performance. Possibly the best all around vehicle I have ever owned (45 years of driving) when taking into account handling, mileage, service record, value and comfort. Instant start at 0 degrees F. Only quibble are the 17 inch wheels which are a little tough on rural roads where I live, though great on the better roads. The dealer (used only for warranty work) has been excellent over 3 vehicles and 7 years. Diesel is more available than when I owned a '79 Rabbit diesel. Interesting to compare the performance of this car to my still remembered '83 GTI. This could run circles around that ground-breaking car.
J Rob
140,000 miles on my '06 Jetta TDI, at 45.9mpg over that distance. It blasts up a mountain pass faster than my previous 6-cyl gasoline car did, nice torque. I think the traditional VW customer is more inclined to appreciate a diesel.
Mike
The tax on diesel is only 6 cents more than gas. Doesn't explain the difference, and the Dems didn't do it. http://www.ehow.com/about_6701226_diesel-taxes-vs_-gas-taxes.html
Dave
My 2000 Jetta tdi has 122K on the odometer & gets 44.5mpg with only a 90hp motor. The car would look brand new except it got rear-ended by some guy, who after he hit me said, 'cool, is that a diesel?' Despite that minor flaw I would buy another one in a heart-beat. It is a quality product, comfortable, fun to drive & has got a bangin stereo, what more do you need. And today I even look smarter than I did eleven years ago when I bought it brand new.
STEVE
2012 GOLF TDI WILL BE MY NEXT CAR!!!!!! VW 2012 GOLF TDI MUST HAVE'S: 1. GREAT INTERIOR (LIKE 2011's) 2. MUTILINK SUSPENTION (LIKE 2011'S) 3.DSG A MUST 4. SUNROOF/HIDS STANDARD
Jay
My Golf TDI is a year old now and I'm a Diesel convert. With a very heavy foot I have never been below 35mpg, and get around 50mpg on the highway. But, without a doubt, the best part is the low end torque that is always there.
Jim
Reasonably priced modern diesels have seldom been offered in the US. In the last decade, VW might be the only mainstream diesel carmaker. The Jeep Liberty may be the only mainstream SUV to (temporarily) have diesel power. Why... because US regulations require $5,000 or so of additional equipment over Euro diesel cars. So, can you "sell" it here?... Sure... if it is a high $ luxury car, and/or the carmaker takes a loss on the model because of their German diesel pride.
kelly van rijn
The primary reason don't sell is that the Democrats in Congress enacted legislation taxing the hell out of diesel, making it more expensive than super, in an effort to whack trucks. In Europe, diesel is the cheapest grade/type of fuel. Add lower fuel prices to better gas milage is a recipe for a win-win scenario. A concept lost on the anti-car, tax and spend Democrats running this country.
T0pgear
What worries me is that while we are seeing VW's diesel's take off, more and more gasoline sub-compacts and compacts all nearing that 40mpg mark (w or w/o direct injection, eAssist, mild hybrids, etc). When faced with the choice of a Gasoline or a Diesel sedan both rated at 40MPG, I am not afraid to guess the average American would stick with the Gas. Familiarity is key, so diesel better step it up.
Tony von Krag
Well GM didn't help with that awful mid 70/80's lump and CARB too has had little love for this power system. My experience with diesel on the other hand has only been in trucks and is overwhelmingly positive and having driven diesels in both Europe and Africa I'd not be adverse to a cost competitive car here in the USA.

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