Report: Jeep Will Boost Wrangler Production Amid High Demand

2012-jeep-wrangler-unlimited-front-three-quarter

It would seem that the Jeep Wrangler has quite a few fans: the car’s sales have been regularly outpacing production. According to Automotive News, local union officials for the Wrangler’s Toledo, Ohio, plant now say they’ve reached an agreement with Chrysler to boost production of the iconic off-roader.

Jeep sold 122,460 Wrangler and Wrangler Unlimited models last year, a jump of 30 percent from 2010. Some of the jump could likely be attributed to the 2012 model’s vast improvements--thanks to the addition of the 3.6-liter Pentastar V-6 engine, it gets from 0-60 an estimated three seconds quicker.

In any case, the Wrangler is at the mercy of its production lines, which work 20 hours a day, six days a week, pumping out about 700 cars a day. As of December 1, 2011, Jeep had roughly a 67-day supply of the Wrangler on dealer lots, although per month sales through the second half of the year were up between 25 and 70 percent year-over-year.

That number will change to 790 by June, says AN, representing about a 13-percent increase in production. The UAW says that it will accomplish this by moving 25 workers on two different shifts from support positions onto the production line. This should result in five more Wranglers being produced every hour.

We should say now that the move is unconfirmed by Chrysler: spokespeople for the company declined to comment on the situation, saying that the original Automotive News report sourced the United Auto Workers local leaders in Toledo. Chrysler did say, however, that the “Wrangler is popular, and we certainly need additional production.”

Sources: Automotive News (Subscription required), Chrysler

gregoryroberts
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