Hyundai Takes Wraps Off 2012 Grandeur (Azera)

Back in November, Hyundai revealed a sketch of its upcoming 2012 Grandeur -- which is known as the Azera in the U.S. Now, we can bring you the first look of the real thing thanks to a Hyundai promotional video and prelaunch site.

Rather unsurprisingly given Hyundai’s recent design sketches, the production 2012 Hyundai Grandeur is a dead-ringer for the sketches revealed in November. And this is no bad thing as the Grandeur renderings were rather striking, giving the Grandeur/Azera an upscale look befitting a car far above the current Azera’s starting price of just over $25,000.

The only notable changes we see are a slight redesign of the grille, toning the styling down by making the edges slightly softer and the taillights. Changes to the taillights are extremely minimal as the central portion is now clear with wraparound brake lights rather than a u-shaped, clear, central insert sandwiched by red brake lights.

In the video, Hyundai also reveals the interior for the first time, showing what looks to be an extremely upscale cabin. We’ll have to wait and see it in person for ourselves to make a final judgment on materials, but given our experiences with the new Sonata, we have high hopes.

Although the car shown here is technically the Korean market Grandeur, it should be nearly identical to the U.S.-spec Azera. We'll reportedly see the new Azera at the Chicago Auto Show in February. We’re also curious about exactly how Hyundai will position the Azera between the Sonata and Genesis sedans.

Check out the Grandeur reveal video below and the Grandeur prelaunch site here.

Source: YouTube, Hyundai

Click here for video

Elvin
I am very much impressed because it is better then the last version, which goes for every hynndai coming out now. looks better the the lexus in my options.
Mc Car Lovin
The backlights look almost 100% like Toyota's & Subaru's FT-86 concept backlights. I also like how this 2012 Grandeur/Azera's grill looks more refined than the 2011 Sonata. Overall, the fascia looks great. I hope Hyundai won't get cocky and raise the sales price.
Griddle Jim
Dang. Hyundai is making some really, really good-looking vehicles. I think this car and the new Sonata look better than anything Buick or Lincoln is putting on the road. Hyundai is smart because they are borrowing design cues from Lexus and Toyota. The Hyundai designs are aspirational. And their vehicles are priced to compete with the Chevy Malibu and Ford Fusion (two extremely boring designs). Hyundai is going to kick a lot more butt this year.

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