GM Tells Dealers to Sell Chevy Volt Demo Cars To Boost Supply

#GM, #Volt

The laws of supply and demand might seem finite, but General Motors is hoping that a decision to let Chevrolet dealers sell 2012 Volt demonstrator vehicles will spell more sales for the its extended-range electric car. The Volt’s sales and supply numbers have been something of a curiosity, lately: Chevrolet says that there are about 1800 Volts sitting on dealer lots at the moment, and GM has only sold about 5000 examples of the extended-range electric vehicle this year. That languishes behind the nearly 8000 Nissan Leafs that have found homes this year. Part of this could be due to the differing sales strategies: while Nissan’s sales got a good bump from a glut of people making $99 reservations for actual salable cars, Volt sales have worked off of dealer allocations and on-lot sales. Translation: if you’re a dealer and want to sell a Volt, you need one to sell. As part of the Volt rollout earlier this year, dealers were required to keep one Volt as a demonstrator, and keep it on the lot for six months before making it available as a pre-owned car. The marque says that this is where the problem is: Chevy says that there are about 500 dealers that have demonstrators but no salable models, and 300 more dealers with no Volts at all. A plant shutdown over the summer, which halted Volt production for roughly four weeks, is partly to blame for the diminished supply. By releasing roughly 2300 demonstrator models, Chevrolet estimates that there will be about 4100 Volts available for purchase by the general public. GM is hoping that these new cars will be snatched up quickly. After freeing inventory GM hopes to smooth out the supply chain as well, moving unsold Volts from, say, Pittsburgh to places like Madison, Wisconsin or Minneapolis, Minnesota, where the waiting lists for Volts are stretching. Should a dealer sell a demonstrator Volt by the end of the year, GM will reportedly cut it a check to cover removing any demo vinyl graphics and some of the depreciation. Source: Chevrolet

Nearly half of all Chevy Volt vehicles at dealerships are really demonstration versions and some dealerships do not have actual Volts to sell. Chevrolet has authorized the sale of the demonstration designs of the plug-in electric hybrid. Customers have been stressing that they cannot get a Volt with the options they want, and Chevy is looking to stimulate sales.
Its a shame that the two that I have seen on the road here in GB, Wisconsin were driven by complete jack@$$ess. the first a black one, did a far-left to right swerve to make an exit at nearly the last possible moment, while nearly hitting me. I'm like "wow, a Volt-- holy $H!T" the other few weeks ago was a red one with an older couple driving and what appeared to be their 2-3 year old grand child sitting sans safety seat or seat belt on grandmas lap. I guess they were stupid to begin with but the car certainly doesn't help.
Assuming this is effective immediately this should put up a monster number up when Nov sales are reported next month. Will be fun to watch the nay sayers squirm over that as well.

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