Geneva 2013: Alfa Romeo 4C Launch Edition

Alfa Romeo is determined to return to the U.S. this year, and this is the car that will kick things off. The 2014 Alfa Romeo 4C made its official debut this week at the Geneva Motor Show, and this limited-run Launch Edition will be the first iteration available.

Just 1000 copies of the 4C Launch Edition will be produced, with half that volume heading to the U.S. (Europe, Africa, and the Middle East get 400 to fight over, while the rest of the world gets just 100 copies.) In Europe, the car will cost €60,000 ($78,258), although U.S. pricing has yet to be released.

The Launch Edition is differentiated from other 4C coupes by a number of aesthetic upgrades. Lucky buyers will be able to choose from two exterior colors – Carrar White or Alfa Red – which accent a carbon fiber aero kit, a dark silver aluminum diffuser, and 18-inch front and 19-inch rear graphite alloy wheels. There is also unique Launch Edition badging that includes the edition number of the car.

Inside, the cabin has been decked out in leather-and-fabric sport seats with Alcantara accents. Those who opt for red paint will also gain red stitching on the steering wheel, e-brake lever, floormats, door handles, and seats.

There are two performance upgrades: a racing exhaust with BMC air cleaner and a sport suspension kit. Also part of the 4C Launch Edition's price tag is an exclusive driving course that will teach owners "how to make the most of its potential in complete safety," according to Alfa Romeo.

In case you've already forgotten, the 2014 Alfa Romeo 4C is powered by a direct-injected 1.8-liter turbo-four good for 240 hp and 258 lb-ft of torque. Power is routed to the rear wheels through a six-speed dual-clutch transmission, which has four different settings – normal, dynamic, race, and all-weather.

Expect to see pricing for both the regular 4C and the Launch Edition later this year, before the car's expected on-sale date at the end of 2013.

Source: Alfa Romeo

Andrey Mart
Ben Zim
Marc Hamady
Better and nicer than Porsche.
Avilash Sanyal
Nic looking car...,... but too expensive and this car also lies in nfs mw2 black list 10
Lee Klein
If they're not as reliable as a Porsche, they will be lucky if they sell any. I think $80K is too much for this car. We'll see.
mtbsteve RT @automobilemag Only 500 of these @Alfa_Romeo_Auto 4C Launch Editions will make it the U.S.
As a weathered Alfa follower and past owner of one of most of the 60's, 70's and 80's US Alfas, I hope they will bring over some of the working man's Alfa's at a much lower price tag.  Yes you can get an Alfa chassis on a Dodge Dart, but it's just not the same.....
Charlie Doll
Even if they were only available in Sookie pink and I'd still want one! I'd just paint it.
Mohammed Smow
Maciej Aleks Cybulski
White please!
Mark Fredericks
Beautiful car.
Sina Gholami
very nice
Connor McLane
I think the intakes on upper corners of the front fascia look like sideburns.
K.c. Motamedy
Alfa and Fiat were junk in the early 80s and still are today
Ross Mazin
Justin Emerson
Too expensive to be in my price range for years

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