Quite often automakers sell or auction pace cars from big races, but rarely (if ever) do they give them away. In celebration of Bristol Motor Speedway's 50th anniversary, Ford will give away the 2011 Mustang pace car from the event.
Opening its doors in 1961, this year marks the 50th anniversary of Bristol Motor Speedway in Tennessee. To celebrate the storied track, Ford will give away the custom-built pace car designed specifically for the anniversary. The one-off car is built around a 2011 Mustang GT and features a custom two-tone black-on-gold paint scheme, black Ford racing wheels, and an exhaust upgrade. Ford values the car at $44,000, nearly $15,000 more than the price of a stock GT.
Fans can enter to win the car on the official Bristol Motor Speedway 50th Anniversary webpage. Among the entrants, three finalists will be awarded a trip to the Irwin Tools Night Race weekend in August. The three will each be given a key, one of which will start the car and be crowned the winner. Also sponsored by Scotts Lawn Care, the winner is set to receive a pallet of the company's products.