Cadillac May Add Small Sports Car, Give Next-Gen Escalade Unique Interior, New Exec Says

Newly appointed Cadillac global vice president Robert E. Ferguson has told The Detroit News that GM’s luxury brand is considering a new flagship sedan and two-seat sports car. Ferguson also suggested that the future Escalade may get an upgraded interior.

Ferguson’s statements are in line with earlier reports that GM is working on a flagship sedan for Cadillac that will not only define the brand, but be competitive against cars like the BMW 7 Series and Lexus LS. The 2013 Cadillac XTS full-size sedan may be the brand’s biggest sedan, but the front-drive-based four-door isn’t a flagship car. About the flagship sedan, Ferguson told The Detroit News that people will take one look at the car and say, “Wow, Cadillac is smoking.”

ParagraphImage

Also on the table is a potential Cadillac sports car. Ferguson acknowledged that GM executives have discussed such a possibility and, depending on the market response to the new 2014 Jaguar F-Type, we wouldn’t be surprised to see this car greenlighted. Previously, Cadillac built the two-seat Corvette-based XLR convertible and the front-drive Allante convertible.

Now that the refreshed SRX crossover and new ATS and XTS sedans have been released, the automaker is working on distancing the Escalade from other full-size GM SUVs with a unique interior. If the next-generation Cadillac Escalade had a noticeably different interior from the GMC Yukon, the luxury brand might be able to better justify premium prices.

With the third-generation CTS and new ELR PHEV coupe on the way, Cadillac expects to have a completely revamped lineup by 2015. Does Cadillac need a flagship sedan and a two-seat sports car to make it competitive as a first-tier luxury brand? Share your thoughts below.

Source: The Detroit News

Stephen Marcus
YES: Caddy needs a flagship and the XTS will not due--looks like an Impala/LaCrosse redux and smells like old people. The Ciel is PERFECT! I also think a non-vette based 2seater is needed as a halo car. The brand has a lot to prove and they need two new cars that look nothing like the current line up...ATS, CTS are like clones with XTS not far behind. ELR looks just like CTS coupe. Cadillac can have a great future if they manage to cap off this lineup with style. I love the idea of GM with two premium (Caddy and Buick) brands. With combined sales, GM can be the US and, eventually, global lux leader within 5years.
Memo Kazzares
opino que todo eso esta perfecto solo me gustaría que se conserve el escalade ext y se creara un hatchback para poder competir mas de serca con bmw, mescedes y audi e incluso sacar verciones de la serie v de mas carros como el ats o la escalade para competir de igual forma con la serie m de bmw y el amg de mercedes
Darius
I would think that it's all based on funding. If Cadillac does build a flagship it has to be 100%! It cannot have too many common parts with other GM products. The car should have a relatively exlusive drivetrain and suspension along with the planned interior. The XTS shares almost everything with lesser siblings, not to underscore the excellence in GM powertrains. This is a big detractor when gunning for a world inspiring flagship car. If the funding can support a hurculean effort like that, then yes. If not, fill out the current line-up of vehicles to include V's, wagons, coupes, convertibles, etc... where applicable. Good luck Cadillac and GM. You got my vote!
next2pool
Unfortunately much of the public thinks the XTS is the best Cadillac can do. In reality it is probably a DTS replacement. Hopefully the true flagship will emerge soon, otherwise Cadillac will never be considered in the same league as BMW or Mercedes . The ATS is a good start and I'm sure the next CTS will fit right in, but without a flagship the Cadillac name will still be undervalued. The XTS designation is unfortunate and will probably be considered a mistake in the long run.
3pedaljoe
This is all well and good, but it seems to me that GM is not doing enough for it's other brands. Why else did the new Malibu come out as lackluster as reviews seem to suggest. OK GM you'd better get to work on your bread and Butter brands, Cadillac can't carry it all!
Andrew26.2
After the current planned products, give me a full ATS lineup (coupe, convertible, and wagon, most of which are on/off projects within GM), an ATS-V coupe with the LF3 (another on/off project) to compete with the M3 , then replace the XTS with a true halo car, and develop a sports car. The problem with the two-seat sports car though is positioning and marketing against the Corvette if the C7's interior as upgraded as it's supposed to be. Lightweight, truly premium interior, make the base powertrain choice a detuned LF3 with a six/seven-speed manual, and Cadillac could justify a premium sports car with price-tag $15-$20k more than the Vette. Higher performance versions could utilize the more potent C7 (Z06, ZR1) powertrains.
Andrew26.2
After the current planned products, give me a full ATS lineup (coupe, convertible, and wagon, most of which are on/off projects within GM), an ATS-V coupe with the LF3 (another on/off project) to compete with the M3 , then replace the XTS with a true halo car, and develop a sports car. The problem with the two-seat sports car though is positioning and marketing against the Corvette if the C7's interior as upgraded as it's supposed to be. Lightweight, truly premium interior, make the base powertrain choice a detuned LF3 with a six/seven-speed manual, and Cadillac could justify a premium sports car with price-tag $15-$20k more than the Vette. Higher performance versions could utilize the more potent C7 (Z06, ZR1) powertrains.
Andrew26.2
After the current planned products, give me a full ATS lineup (coupe, convertible, and wagon, most of which are on/off projects within GM), an ATS-V coupe with the LF3 (another on/off project) to compete with the M3 , then replace the XTS with a true halo car, and develop a sports car. The problem with the two-seat sports car though is positioning and marketing against the Corvette if the C7's interior as upgraded as it's supposed to be. Lightweight, truly premium interior, make the base powertrain choice a detuned LF3 with a six/seven-speed manual, and Cadillac could justify a premium sports car with price-tag $15-$20k more than the Vette. Higher performance versions could utilize the more potent C7 (Z06, ZR1) powertrains.

New Car Research

our instagram

get Automobile Magazine

Subscribe to the magazine and save up to 84% off the newsstand price

subscribe

new cars

Read Related Articles

TO TOP