Battle of the Sexes: Who Handles Stress Better in Traffic?

Women are known to be more emotional by nature, which might lead one to believe they would stress a lot more when stuck in bumper-to-bumper traffic, but a study conducted in the United Kingdom proves the latter.

A team of psychologists for TomTom tested volunteers by measuring stress chemicals found in their saliva while they were stuck in a traffic jam. Findings were surprising, as men’s stress levels surged seven times higher than a woman’s: levels for women increased by 8.7 percent, for men they shot up to a startling 60 percent.

So, why exactly did women score better than men? ‘Fight or flight,’ a normal reaction occurring in men,   causes them to either confront a problem or walk away. Both are difficult to do when stuck behind the wheel in gridlock, leaving them no choice but to sit and fume. On the other side of the spectrum, women relieve stress by using methods as simple as singing to the radio.

More than half of all adults commute, leaving them vulnerable to stress-related health problems. Health psychologist David Moxon said stress can also make commuters drive more erratically and potentially more dangerously. A global survey of 10,000 drivers for TomTom showed 72 per cent drove on a daily basis and 86 per cent felt traffic had a negative impact on their lives.

TomTom is using the staggering number of angry drivers behind the wheel to promote its new HD Traffic device.  U.K. commuters can trade in their old navigation systems (any brand) and get a TomTom HD Traffic, which displays traffic trouble spots and provides quicker alternative routes, if available. The program is currently not available in the U.S., but TomTom might launch the program in the States considering it already offers similar trade-in programs. Although traffic jams are sometimes inevitable, devices like TomTom’s may be able to provide some shortcuts and peace of mind.

Is traffic something that you deal with on a daily basis? How do you cope with it?

Source: TomTom UK

Charlie Wilson
OK, so TomTom is a mapping company that is trying to target women into buying their products & then they create a study based on a very vry flawed methodology which scietifically speaking can be questionable at best, and they don't release the numbers of how many volunteers they used & why they choose saliva as opposed to anything else! They don't mention anything about their methodology other than the fact that they did a study to promote themselves better to female customers. There is no science behind their study at all, just marketing to women, THE UNDISPUTED FACT IS THE STRESS OF DRIVING & THE STRESS OF WORK TAKE THEIR TOLL ON WOMEN A LOT MORE THAN THEY DO ON MEN BECAUSE OF THE MUNDANE NATURE OF DRIVING AND TH MUNDANE NATURE OF MOST JOBS. This is why Women who commute & work - especially if they are working at a job they don't like or they are too busy trying to prove they are superior to men - Age faster than their Masculine peers. Women are hard wired to doing things on their own pace & on their own terms with lots of flexibility, anything that does impede their creative nature & their nature of doing things at their own pace & changing things up frecuently will make them go crazy. Which is why they cause most of the accidents in the first place! And in my 20 years of commuting & driving I can tell you women yell & hunk more & go crazy then women, because the stress of driving gets to them more! Sorry TomTom, next time do methodology that is sceintifically valid & provide you data instead of trying something bogus to appease you female buyers.
John
"Who Handles Stress Better in Traffic?" Well, naturally it would be women! They cause most of it!! Have you seen the types of things women do WHILE driving??

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