NEWS: 2015 Hyundai Genesis Starts at $38,950

April 1, 2014
2015 Hyundai Genesis Front View In Motion
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With the redesigned 2015 Hyundai Genesis offering more luxury, technology, and style than its predecessor, it’s no surprise that the new model costs more than its predecessor. In 3.8L rear-wheel-drive form, the 2015 Genesis starts at $38,950 with destination, representing a $2830 increase over last year’s model.
2015 Hyundai Genesis Front View In Motion
Hyundai divides the new Genesis into two models: the Genesis 3.8L and the Genesis 5.0L. 3.8L models are powered by a 3.8-liter, direct-injection V-6 estimated to make 311 hp, and 5.0L models are powered by a 5.0-liter, direct-injection V-8 estimated to make 420 hp. New for 2015 is the addition of an optional HTRAC all-wheel-drive system for 3.8L models. This system costs $2500 and also includes heated rear seats, a heated steering wheel, and headlight washers as standard. The 5.0L model is available only as a rear-wheel-drive model and starts at $52,450 with destination.
The Hyundai Genesis sedan’s higher starting price accompanies a long list of standard luxury features, including power front seats, leather, pushbutton start, navigation, rain-sensing wipers, and Hyundai’s BlueLink infotainment system. The 3.8L model is also available with a number of optional packages.
The $4000 Signature Package adds a panoramic roof, blind spot detection, HID headlights, ventilated front seats, and a power rear sunshade; the $3500 Technology Package adds premium leather, lane departure warning, lane keep assist, adaptive cruise control, a park assist system, and a seven-inch LCD gauge cluster; and the $3500 Ultimate Package adds matte wood trim, a head-up display, premium navigation, and a Lexicon surround sound audio system.
This same Ultimate Package is the only available option on Genesis 5.0L models, and V-8 Ultimate models also add an electronically controlled damping system for the suspension. All 5.0L models also come standard with the Technology Package and gain larger 19-inch alloy wheels, LED fog lamps, quad exhaust tips, and matte finish wood and aluminum trim inside.
All in, a fully-loaded Hyundai Genesis 5.0L will carry a price of $55,700, which sounds pretty reasonable to us given the high feature content, luxurious interior materials and upmarket styling of the new Genesis. The similarly-equipped Kia K900 V-8 costs $10,700 more, not to mention V-8 luxury sedan competitors like the BMW 550i and Mercedes-Benz E550, both of which carry starting prices over $60,000.
The 2015 Hyundai Genesis goes on sale nationwide later this month.
2015 Hyundai Genesis Front Interior

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