Whether or not you're a fan of the hip-hop hamsters, or the new fit and trim tuxedo-clad rodent trio, there's no denying the popularity of the Kia Soul. Whereas the Scion xB and Nissan Cube had their moments of popularity, the Soul has continued to get more and more popular with customers, and handily out-sells both the Cube and xB. In addition to more amenities and refinement, the 2014 Kia Soul can now claim a five-star safety rating from the National Highway Traffic Safety Administration.
Helping the Soul to achieve this rating is a body utilizing 35 percent ultra-high-strength steel, or 31 percent high strength steel. The 2014 Soul also features six standard airbags, a four-channel antilock brake system with electronic brake force distribution. The 2014 Soul also offers an optional rearview camera, a feature that has replaced electronic stability control as a "Recommended Technology" since stability control is mandated in all 2014 model vehicles under 10,000 gross vehicle weight.
The 2014 Soul's score represents an improvement over the 2013 model, which achieved a four-star overall rating. The most significant area of improvement was the frontal crash test score, which went from four to five stars. The 2014 Soul has also earned the Insurance Institute for Highway Safety's Top Safety Pick designation, but has not yet been tested for the new small front overlap test, which would qualify it for the Top Safety Pick+ designation.
Source: Kia, NHTSA