October 2011 Auto Sales

TOYOTA MOTOR SALES -8%
Toyota couldn't quite muster a year-over-year gain in October, despite the prediction of Toyota boss Bob Carter. But things did get less bad, as Toyota's year-over-year decline dropped by more than half, and the company was finally able to pass Chrysler to retake the number three spot.

Toyota -7%
The new Camry (-12%) slipped a bit, and in the process lost its bestselling car status to the Honda Accord. The redesigned Yaris is doing well; it tripled the sales of the old model. On the truck side, the RAV4 (-27%) continues to struggle but the Tacoma (+13%) added sales.

Lexus -14%
Every Lexus model was down in October. The HS (-74%) was the worst, percentage-wise, but the RX (-22%) suffered the biggest volume loss.

Scion -15%
The new tC had been keeping Scion in positive territory, but it too fell in October (-11%); the four-door models, however, dropped more. Not that it's likely to have a huge impact, but new iQ minicar is not yet in stores.


AMERICAN HONDA -1%
Honda was almost, but not quite, able to avoid a decline in October. It did, however, manage to pass Nissan and move into the number five spot among major manufacturers. In other good news, the Accord beat the Camry to become the bestselling car.

Honda -1%
The Accord was flat compared to a year ago, but flat is pretty good, as it was enough to pass the Fusion, Altima, and Camry. The CR-V (+7%) did better than flat, and was the bestselling utility vehicle in October. The Pilot (+53%) also enjoyed a strong month. There was still plenty of bad news for Honda, though, particularly among small cars: the CR-Z (-80%), the Insight (-75%), and the Fit (-36%)

Acura +1%
The TSX (+32%) had another good month, aided by the addition of the TSX wagon. The RDX (+23%) was Acura's other gainer. At the other end of the spectrum, sales of the RL (-91%) have all but stopped, with only 22 cars trickling out of dealerships last month.


HYUNDAI - KIA +22%
The Koreans again far outpaced the industry. This time, Hyundai's increase just beat Kia's. Even so, Hyundai-Kia slipped behind awakening Honda.

Hyundai +23%
The Sonata (+4%) was back in the black this month, and took fourth place among midsize sedans behind the Accord, Camry, and Altima. The new Elantra (+37%) continues to do the well, but the new Accent (-10%) was down again. The Veloster enjoyed 3724 sales in its first full month.

Kia +21%
The Optima is on fire (selling at four times its previous pace); the Sportage (+32%) is the next-biggest gainer. The Forte, facing newer competitors, (-18%) was down.


NISSAN NORTH AMERICA +18%
Nissan did much better than a year ago, but its increase wasn't quite as big as in September.

Nissan +22%
The Altima had another good month (+15%), and remained in the number 5 spot for all nameplates. The Sentra (+41%) and the new Versa (+47%) did well, but Cube sales (-85%) have collapsed. Again, nearly all the trucks did better than last year, lead by the Pathfinder (+41%).

Infiniti -14%
Infiniti fell back in October, with all models declining save the QX56 (+8%).

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