2010 Auto Sales

NISSAN NORTH AMERICA +18%
Nissan had an incentive-fueled big finish in December (up nearly 28 percent over last December), and it was enough to slip by Hyundai-Kia and retain sixth place for the year. Nissan +17%
Winners
Armada +95%,
Frontier +42%, apparently someone can sell a compact pickup
Rogue +29%
Versa +20%
Juke, just now hitting dealerships, has already outsold the Titan, the Xterra, and the Pathfinder in its first month Losers
GT-R -43%
370Z -22%
Murano +3% Infiniti +27%
Winners
QX56 +85%, all-new, and dealers complain it's hard to get
M +72%
G +23% Loser
FX -5% HYUNDAI-KIA +22%
White-hot Hyundai-Kia is arguably the biggest success story of 2010, and with its best-ever month in December, it shows no sign of slowing down. Both Hyundai and Kia had their best year in 2010. One question: How much of the success is the result of Toyota's stumble? Hyundai +24%
Winners
Tucson +157%, all-new and on fire
Sonata +64%, ditto
Genesis +33%
Elantra +28%, new one just introduced in December Losers
Accent -24%
Veracruz -14%
Santa Fe -5% Kia +19%
Winners
Sorento +346%, the redesign ignited sales
Forte +160%, same here
Soul +112%, must be the hamsters
Optima, Sportage, don't be fooled by full-year totals that are way down; both have taken off since their mid-year redos (December: Sportage up 127%, Optima +57%) Losers
Rondo -75%
Rio -29%
Borrego -7%, both Borrego and Rondo are being dropped