November 2010 Auto Sales

BMW +30%

BMW's increase came mostly on the strength of its volume models, the 5-series (+58%), the 3-series (+37%), and the X5 (+24%). The 7-series (-23%) and the Z4 (-50%) both dropped, as did the X3 (-66%), although the X3 is about to be replaced by a new model.
Mini +9%
The new, mildly revised Cooper experienced a mild sales increase. The big gains won't come until the Countryman arrives early next year.
Rolls Royce -7%
As in October and September, Rolls Royce delivered 26 cars in November. But last November, Rolls delivered 28.

Subaru's winning ways continued in November. What was different this time is that the Impreza (+33%) marked the biggest increase; what was even more out of the ordinary was that the Tribeca actually participated in the fun, with 3 more sold than a year ago.

Mercedes-Benz +13%

Mercedes' increase was disappointing because it trailed the industry overall, and -- probably more so given the intensity of the rivalry amongst the German luxury brand -- because it was less than half of that seen at BMW and Audi. Mercedes cars were flat overall; the only real good news came from the truck side, particularly the GL (+48%) and the M (+30%).
Smart -68%
Smart's ongoing sales decline accelerated a bit in November.
Maybach -50%
The 3 Maybach deliveries were half the number of last November, but no fewer than in October.

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