2010 February Auto Sales

Mitsubishi -10%
This relatively minor decline is not good news for Mitsubishi, although about half of the lost sales are due to the departure of the Raider pickup.
What's up
Endeavor +162%
Galant +42%
Outlander +17%
What's down
Lancer -17%
Eclipse -73%

Jaguar Land Rover +11%
Jaguar Land Rover couldn't quite keep up with the rebounding market, although the largely freshened Land Rover lineup (+18%) outperformed. Jaguar (-4%) was hurt by the model changeover of the XJ.
What's up
LR4 +31%
Range Rover Sport +29%
Range Rover +25%
XF +15%
What's down
LR2 -28%
XJ -92%

Porsche +1%
Porsche went nowhere in February, as the addition of the Panamera and an increase for the Cayenne were offset by the brand's slumping sports cars.
What's up
Cayenne +35%
What's down
911 -39%
Boxster -60%
Cayman -69%

Suzuki -61%
In addition to slumping sales for all its models save the small-volume Equator pickup, Suzuki is suffering due to the departure of the XL7, and the fact that the new Kizashi, so far at least, is not selling as well as the old Forenza/Reno.
What's up
Equator +42%
What's down
SX4 -49%
Grand Vitara -58%

Maserati +76%

Aston Martin -3%

Lotus -6%

Lamborghini -9%

(5th place was so close, we thought we'd add three more)

  1. Ford F-series 32,895
  2. Honda Accord 22,456
  3. Chevrolet Silverado 19,822
  4. Toyota Corolla/Matrix 16,996
  5. Toyota Camry 16,552
  6. Honda Civic 16,471
  7. Ford Fusion 16,459
  8. Nissan Altima 16,002

5 of 5

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