First Look: 2013 Ford Focus Electric

When it comes time to exit your Focus Electric, Ford says charging will be as easy as "set it and forget it." Program the car ahead of time and the "value charging" feature will only charge the car during off-peak hours, ensuring you the least-costly charge. Based on a nationwide average of 10 cents per kilowatt-hour, Ford says it'll only cost $2 to $3 to charge an empty Focus. The liquid temperature control system will keep the batteries at the optional temperature whether the car's plugged in or not.

When you're away from the car you can still keep an eye on things either through your computer or the MyFord Mobile app on your smartphone. The system will allow you to check the car's charge and range as well as any other information about the vehicle's status. It also will alert you when the car needs to be charged, is finished charging, or when charging has been interrupted. It will also allow you to remotely program charging times and settings, download vehicle data, and perform key functions like locking or unlocking the doors and starting the car remotely. The system can be set to pre-condition the car to your desired temperature settings before you get in, and a GPS locator can help you find it in the mall parking lot. The MyFord Mobile app, with help from MapQuest, will help you find charging stations, check your rangem and even plan trips and send them to the vehicle's navigation system. It'll even give you "achievements" you can post on Facebook and Twitter when you reach certain efficiency goals.

On paper, the Ford Focus Electric looks like a very serious competitor for the just-released Nissan Leaf. But there are a few key facts missing: the range and the price. Given the similarities between the two cars, we can make an educated guess that the range will be about 100 miles and the price will fall in the neighborhood of $30,000 to $40,000 before tax incentives. We'll likely find out for sure when the Focus Electric makes its big debut at the 2011 Detroit auto show next week ahead of its late 2011 on-sale date, so stay tuned.

5 of 5
Why couldn't the regular Focus have been graced with as clean a front end as this concept????
Why couldn't the regular Focus have been graced with as clean a front end as the electric version?

New Car Research

our instagram

get Automobile Magazine

Subscribe to the magazine and save up to 84% off the newsstand price


new cars

Read Related Articles