Underneath all the flashy new sheetmetal and leather, the F-150 is not all-new, but it has been extensively tweaked. The front of the frame is now hydroformed for better crash protection, and there's more high-strength steel than before which allows for a slight weight reduction and slightly better towing capacity. The leaf springs are longer and the bushings have been revised. On the powertrain front, V-8 engines are standard; the current 4.2-liter V-6 will be dropped. There now will be two versions of the 4.6-liter Triton V-8; one with two valves per cylinder, which will still be saddled with a four-speed automatic, and one with three valves per cylinder. Both it and the 5.4-liter V-8 now are mated to a six-speed automatic transmission. None of the engines comes close to offering the level of horsepower that's now available in the 5.7-liter V-8 in the new Toyota Tundra.

All models will be offered with a fold-out tailgate step, the better to climb up into this tall beast. A foldable bed extender made of plastic is more flexible than the tubular aluminum ones. Dual tracks along the top of the tall bedsides maximize tie-down possibilities. There is no cap for the fuel nozzle, a feature that will be introduced across the board for all Ford vehicles in the 2009 model year.
It will be interesting to see if the market will follow Ford down this bigger, tougher road, or whether the decrease in sales of full-size pickup trucks will continue as Americans become resigned to $3-per-gallon gasoline and adjust their transportation choices accordingly. One could argue that the last thing full-size, light-duty pickup trucks should be doing at this juncture is getting bigger, taller, and heavier. How about a right-size pickup that's lower to the ground and still capable of towing and hauling?